Users have reacted negatively to Instagram’s changes in the past, but this week, they’ve had enough, and the firm has chosen to continue making them. Even though the business’s CEO, Adam Mosseri, publicly explained why the modifications are being made, it now appears that the corporation is rolling back the adjustments after eventually giving in to criticism
In an interview with Platformer, Instagram said that it will be changing the app over the next several weeks and deleting both full-screen photographs and video. Additionally, Instagram will lessen the volume of suggestions it pushes to users. Instagram’s research revealed that consumers did not like the new feed style, even though they had been watching more videos before the full-screen push.
Another thing that’s going on is there’s this consistent growth of video on Instagram relative to photos — which, by the way, long predates any of our work and recommendations in the feed. It’s just a paradigm shift that we’ve seen for many, many years now. And that is frustrating for people who are much more comfortable creating or consuming photos, and I understand that”
-Adam Mosseri
This week, Mark Zuckerberg, the CEO of Meta, disclosed that the percentage of suggested Instagram posts is presently higher than 15%. Additionally, he discussed how by the end of 2023, the platform’s suggestions will have doubled. Given the current status of the platform, it is unclear how things will pan out in 2023.
While many individuals undoubtedly applaud the adjustments, Mosseri has also stated that they won’t be long-lasting. This might imply that Zuckerberg’s original plan for Instagram might potentially materialize in the future. Simply said, if the platform wants to remain relevant and compete with services like TikTok, it will need to make adjustments constantly.
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