Microsoft and Samsung have partnered to bring Copilot to Samsung TVs and monitors. It's about time! Wait, who asked for this?
Unlike Copilot in Edge, Windows, Xbox, etc., this version of the AI is not a gen AI tool. Copilot for Samsung TVs and monitors is a voice-powered AI assistant. Microsoft describes it as a "Voice-powered AI meets visual companion for entertainment, everyday help, and everything in between."
Now, if that doesn't make sense to you, let me provide some context. Back in July, Microsoft unveiled something called "Copilot's Appearance", which is a weird blob thingy, that represents the AI on the screen. This talking blob, ahem, "friendly, animated presence" will react to you and lip-syncs as it speaks to you, the animated expressions will match the tone of your conversation. That was a weird sentence.
To use the AI, open the Copilot app and just tell it what you want it to do. You can ask it to provide spoiler-free recaps, suggest shows or movies, weather updates, etc. After processing your query, the Copilot will present the response with a mix of visuals and voice. Microsoft says that families and friends can use Copilot together, to help groups decide what they want to watch.
Ready to try it? Pick up your Samsung remote, press the mic button and start talking. Copilot can be accessed through the Samsung Tizen OS home, Samsung Daily+ and Click to Search, in natural conversation. Yes, you can talk to the remote in your hand, and see a blob on the TV screen animate and lip-sync in response, and make your TV do things. It's totally natural.
Jokes aside, this sounds like it could be useful, not the blob's reactions, the assistant's features. Using a remote to navigate and type is a real pain, I hate using the TV because of that, so anything that improves the experience is a good thing. Though, with AI services, there are always concerns about privacy. Speaking of which, Copilot for Samsung TV can be used without a Microsoft account, though users can choose to sign in via a QR Code for a personalized experience, including memory.
Copilot is available on 2025 Samsung TV models including Micro RGB, Neo QLED, OLED, The Frame Pro, The Frame, as well as the M7, M8, and M9 Smart Monitors. The announcement says that the AI features are available in select markets, though it is unclear which regions are supported.
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